NBC Universal Branding Project: The Pulse Center
NBC Universal has a mission “to be the premier content provider for television and digital platforms, spanning all television.” Telemundo is the American Spanish-language television network owned by NBC.
NBC Universal unveiled the new Telemundo global headquarters in Miami. The three-story, 476,000 square foot building which became home to The Pulse Center. The Pulse center enabled the Spanish language media company to bring divisions and departments together (creative, news and corporate), integrating cutting-edge technology and creating operational efficiencies.
I created the logo and designed marketing collateral to introduce the new center, which features 13 highly adaptive studios, two digital labs, virtual and augmented-reality sets, analytics tools, and a state-of-the-art news hub.
NBC Universal: The Pulse Center
Client: NBC Universal
Role: Branding and Graphic Design
Date: March 2015